Digbeth in Birmingham, UK, is a unique bohemian neighbourhood. Once the city’s industrial heartland, it’s now known as the ‘Creative Quarter’ - home to a mix of established studios, independent makers and ambitious start-ups. Created to help attract investment into the area, the overarching visual style began with a series of leasing brochures for Oval Property Developments, showcasing the opportunities available. The approach was inspired by Digbeth’s iconic architecture, industrial heritage and the street art found on every corner.